I just read this post from Steve Jobs on Apple.com regarding the iPhone price drop this week. Good on Apple for offering to at least a small repayment for the major price drop after only two months of their iPhone being on the market. I know I probably sound like a fanboy, but Apple continues to impress me with their customer service and their customer centered model of business.
Why should you buy an Apple product? Because their customer service is not matched by enough tech companies and it will shock you [in a good way].