Race Card Drivers

No, the title is not a typo. In fact its a play on words. If you read this site normally that will be as surprising as waking up in the morning and discovering that your breakfast cereal has indeed not changed into a leprechaun. My friend Robin just sent me a link to a new reality series called “Black. White.” wherein families of (wait for it…) black or white ethnicity go under the not so careful eye of makeup artists to look the opposite color. What the heck? Why do we need this on television? Why do we need to see if people can cope with being in a different environment? Who is driving this issue of racism and segregation so that it will not die?

Sure, it is convenient for marketers to be able to use demographics to discover white or black or hispanic or Hawaiian or Japanese or Chinese or purple dinosaurs [with inordinage influence on children] neighborhoods so that they can sell racially targetted products, but do we need to further the concept of American inequality? This is just more postmodern drivel wherein we will discover that many people don’t know what other people go through and that someone somewhere is putting us all down so that we can be in perpetual victim mode. But not me, I’m done. I’m not going to watch this show or any of the other shows that make a big deal out of race. In fact I will go so far as to say that if more shows come up I may start writing the networks and let them know that the only thing that is real about reality television is that it really stinks.